Insurgent Tip by COMMON
At COMMON, we’re often in the business of making connections. In the decade plus we’ve been in business, we’ve had the privilege of working with some killer brands — some of which have gone onto mega success. We love introducing the up-and-coming entrepreneurs we work with to these more established players, and helping to create collaborations that can advance the missions of both organizations.
Most of the time, it works great. Except occasionally… when it doesn’t.
Every once in a while, the collaboration falls apart— despite best efforts from all parties, despite seeming progress and despite excitement for its outcomes.
And when this happens, the odds are a thousand to one that the culprit is miscommunication.
This Insurgent Tip is for the entrepreneur trying to diagnose a breakdown.
Insurgent Tip: When Projects Break Down, Dial In On Communication
Breakdowns are frustrating. They can even be devastating, depending on the people involved, the stage of the work and the resources invested.
